Skills:Branding, Logos, Website

Date:2016

Client:Shaill Jhaveri Fine Jewelry

I’m happy to announce a collaboration with jewelry designer Shaill Jhaveri to explore his brand development with a fresh logo and website interface to coincide with the unveiling of his exquisite new line of fine jewelry.

The directive was to keep the site clean and highlight the intricacies and colors of the pieces.

His line focuses on nature and iconic historical motifs such as swallows for happiness, butterflies, flowers along with many other meaningful symbols. Jhaveri’s execution is pure delight. He has crafted a technique in which the jewels look like dimensional stained glass creations, changing with the light.

Shaill has been the head of design for several leading US corporations, and moved seamlessly between costume and fine jewelry throughout his career. He is the recipient of two DeBeers Diamond Today Awards, an Intergold Award from the World Gold Council, two awards from the Gem and Jewelry Export Promotion Council of India and a Design Scholarship from Tiffany and Company at Parsons School of Design. His jewelry is in the collection of the Brooklyn Museum of Art.

 

 

Launch Project